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What's the Story specialises in creating custom-designed works that meet audience needs and reflect the client's vision.


We can set up a plan for all ongoing developments, design and produce interpretive media (e.g., panels, talking posts, sculpture etc) and evaluate concepts or finished products to ensure they are working well.



Be proactive. Plan ahead for your interpretation. Then review what you've done to ensure you've met your objectives and find out if there are any unexpected outcomes happening.


We can help you:

  • Review your goals and develop workable objectives

  • Identify audiences and work out what their information needs are

  • Plan site developments with a sound thematic framework

  • Liaise with stakeholders so that everyone who needs to can contribute

  • Evaluate existing interpretation prior to redevelopments, test concepts during the design phase and review new products.


interp planning
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